Mon Chourie
Mon Chourie
Mon Chourie
Overview
Overview
Overview
Managed a team of four designers to translate social media branding guides into an original website prototype for Mon Chourie: a local pop-up bakery.
Managed a team of four designers to translate social media branding guides into an original website prototype for Mon Chourie: a local pop-up bakery.
Timeline:
Apr 2026 - Jun 2026
Timeline:
Apr 2026 - Jun 2026
Role:
Project Manager
Web Designer
Role:
Project Manager
Web Designer
Team:
4 Designers
1 Stakeholder
Team:
4 Designers
1 Stakeholder
Skills:
Project Management
Interviewing
Usability Testing
Audience:
Young Adult Foodies
Skills:
Project Management
Interviewing
Usability Testing
Skills:
Project Management
Interviewing
Usability Testing
Audience:
Young Adult Foodies
Audience:
Young Adult Foodies
Recruitment
Recruitment
Client Needs
Client Needs
User Interviews
User Interviews
Competitive Analysis
Competitive Analysis
Solution
Solution
Final Product
Final Product
Impact
Impact
Reflection
Reflection
RECRUITMENT
RECRUITMENT
To compile a list of clients, my team and I brainstormed our favorite places to eat
To compile a list of clients, my team and I brainstormed our favorite places to eat
To compile a list of clients, my team and I brainstormed our favorite places to eat
Collectively, we emailed 25 local small business owners in the food industry, and successfully secured a client in under 24 hours. We worked with Mon Chourie, a small business selling nostalgic and innovative Korean-style cream puffs in San Diego.
Collectively, we emailed 25 local small business owners in the food industry, and successfully secured a client in under 24 hours. We worked with Mon Chourie, a small business selling nostalgic and innovative Korean-style cream puffs in San Diego.
CLIENT NEEDS
CLIENT NEEDS
Initially, all we really knew was that Mon Chourie’s cream puffs were delicious
Initially, all we really knew was that Mon Chourie’s cream puffs were delicious
Initially, all we really knew was that Mon Chourie’s cream puffs were delicious
During our discovery meeting, we learned that Mon Chourie’s primary goal in establishing a website is to expand their digital presence while also providing a one-stop-shop information hub for customers.
It was especially emphasized to provide a digestible Menu page distinguishing their rotating and static flavors, and a component showcasing monthly events. Our client also noted to prioritize technical feasibility to ensure implementation and upkeep on their selected website builder platform is straightforward.
During our discovery meeting, we learned that Mon Chourie’s primary goal in establishing a website is to expand their digital presence while also providing a one-stop-shop information hub for customers.
It was especially emphasized to provide a digestible Menu page distinguishing their rotating and static flavors, and a component showcasing monthly events. Our client also noted to prioritize technical feasibility to ensure implementation and upkeep on their selected website builder platform is straightforward.
USER INTERVIEWS
USER INTERVIEWS
Client and customer needs primarily overlapped, but a few niche ones emerged from the customer perspective
Client and customer needs primarily overlapped, but a few niche ones emerged from the customer perspective
Client and customer needs primarily overlapped, but a few niche ones emerged from the customer perspective
Upon developing a semi-structured interview guide, we administered nine user interviews consisting of eight regulars and one prospective customer. We wanted to learn how they interact with the business; where things go right, and where things go wrong.
KEY TAKEAWAYS:
Upon developing a semi-structured interview guide, we administered nine user interviews consisting of eight regulars and one prospective customer. We wanted to learn how they interact with the business; where things go right, and where things go wrong.
KEY TAKEAWAYS:
COMPETITIVE ANALYSIS
COMPETITIVE ANALYSIS
Seeking solutions that satisfy both client and user needs
Seeking solutions that satisfy both client and user needs
Seeking solutions that satisfy both client and user needs
DIGESTIBLE MENU
DIGESTIBLE MENU
Florecita Panaderia’s menu utilizes various filtering options allowing for greater user control. This may add organization to Mon Chourie’s unique menu system, making it easier for users to find what they’re looking for.
Florecita Panaderia’s menu utilizes various filtering options allowing for greater user control. This may add organization to Mon Chourie’s unique menu system, making it easier for users to find what they’re looking for.
LOCATION DISCOVERY EFFICIENCY
LOCATION DISCOVERY EFFICIENCY
Out of Ordi has Google Maps embedded, effectively highlighting their location to improve user flow efficiency. Users don’t need to search externally like Mon Chourie customers currently are because everything is in-house.
Out of Ordi has Google Maps embedded, effectively highlighting their location to improve user flow efficiency. Users don’t need to search externally like Mon Chourie customers currently are because everything is in-house.
HEARING FROM CUSTOMERS
HEARING FROM CUSTOMERS
Little Bagel Co. showcases customer reviews allowing users to hear from real people, boosting their credibility, and building rapport with prospective customers. This can highly benefit Mon Chourie’s growth especially considering their goal of reaching a larger audience.
Little Bagel Co. showcases customer reviews allowing users to hear from real people, boosting their credibility, and building rapport with prospective customers. This can highly benefit Mon Chourie’s growth especially considering their goal of reaching a larger audience.
SOLUTION
SOLUTION
Balancing tradeoffs between intuitive layouts and page length on mobile-first designs
Balancing tradeoffs between intuitive layouts and page length on mobile-first designs
Balancing tradeoffs between intuitive layouts and page length on mobile-first designs
MENU
MENU
V1 used filtering chips for greater user control while also minimizing page length. However, user test results showed friction when using this filtering system as the affordance for scrolling horizontally wasn’t clear. Users also noted a preference for vertical scroll on mobile devices in general.
In V2 and V3, we removed the filtering system and built downwards rather than sideways to match users’ mental models. We felt the tradeoff of having a lengthier page but clearer navigation was reasonable given test results. It’s also more technically feasible, easier to edit, and cleaner visually.
V1 used filtering chips for greater user control while also minimizing page length. However, user test results showed friction when using this filtering system as the affordance for scrolling horizontally wasn’t clear. Users also noted a preference for vertical scroll on mobile devices in general.
In V2 and V3, we removed the filtering system and built downwards rather than sideways to match users’ mental models. We felt the tradeoff of having a lengthier page but clearer navigation was reasonable given test results. It’s also more technically feasible, easier to edit, and cleaner visually.
EVENTS
We utilized a calendar layout in V1, signaling pop-up days with icons and text. But users found the feature was too small, making it hard to read. So in V2 we scrapped this layout, and went with a carousel card-style instead to improve legibility.
We utilized a calendar layout in V1, signaling pop-up days with icons and text. But users found the feature was too small, making it hard to read. So in V2 we scrapped this layout, and went with a carousel card-style instead to improve legibility.
CUSTOMER REVIEWS
Most websites display customer reviews using a horizontal scroll. We adapted this to maintain industry standard but added visual interest through an infinite-looping marquee.
Most websites display customer reviews using a horizontal scroll. We adapted this to maintain industry standard but added visual interest through an infinite-looping marquee.
CREAM PUFF CARE GUIDE
Here, we opted for a simple card style layout with a bulleted list so information is scannable.
Here, we opted for a simple card style layout with a bulleted list so information is scannable.
INTERACTIVE MAP
We decided to move the map out of scope. While it would enable a unified interface, effectively reducing the number of steps to look up a pop-up location, we realized the technical complexity isn’t feasible for our client to implement post-project. We documented it as a future feature to explore.
We decided to move the map out of scope. While it would enable a unified interface, effectively reducing the number of steps to look up a pop-up location, we realized the technical complexity isn’t feasible for our client to implement post-project. We documented it as a future feature to explore.
FINAL PRODUCT
FINAL PRODUCT
A website emulating Mon Chourie’s personality, story, and what they have to offer
A website emulating Mon Chourie’s personality, story, and what they have to offer
A website emulating Mon Chourie’s personality, story, and what they have to offer
Explore our mobile and desktop prototypes!
Throughout our designs, we ensured to use technically feasible components like carousels, image galleries, and dropdowns which are commonly found on website builder applications. We utilized the iconic, playful visual assets from Mon Chourie’s graphic designer to successfully translate what was once just a social media branding guide, into responsive web designs.
Explore our mobile and desktop prototypes!
Throughout our designs, we ensured to use technically feasible components like carousels, image galleries, and dropdowns which are commonly found on website builder applications. We utilized the iconic, playful visual assets from Mon Chourie’s graphic designer to successfully translate what was once just a social media branding guide, into responsive web designs.
IMPACT
IMPACT
A key stepping stone in the next chapter for Mon Chourie as a business
A key stepping stone in the next chapter for Mon Chourie as a business
A key stepping stone in the next chapter for Mon Chourie as a business
Having a website is vital to expand digital presence as a small business because it builds credibility and professionalism that social media pages fulfill only to a certain degree. We’re proud to have created the foundation for Mon Chourie’s website that will only continue to grow alongside their business.
Having a website is vital to expand digital presence as a small business because it builds credibility and professionalism that social media pages fulfill only to a certain degree. We’re proud to have created the foundation for Mon Chourie’s website that will only continue to grow alongside their business.
REFLECTION
REFLECTION
This was the first time my team and I reached out to clients: we were so nervous!
This was the first time my team and I reached out to clients: we were so nervous!
This was the first time my team and I reached out to clients: we were so nervous!
It was daunting considering we were novices, but gave us a taste of what freelance work feels like from start to finish. I learned to ask a lot of questions–to everybody. It’s always better to overcommunicate and ensure everyone is on the same page rather than feeling lost and being scared to speak up.
It was daunting considering we were novices, but gave us a taste of what freelance work feels like from start to finish. I learned to ask a lot of questions–to everybody. It’s always better to overcommunicate and ensure everyone is on the same page rather than feeling lost and being scared to speak up.
Thank you to our client for working with us and providing valuable feedback during each meeting, and to the customers of Mon Chourie who helped us learn how to make this website work for everyone!
Thank you to our client for working with us and providing valuable feedback during each meeting, and to the customers of Mon Chourie who helped us learn how to make this website work for everyone!
more works !
more works !
FLY App
FLY App
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involveMINT Chat-Coordination
involveMINT Chat-Coordination
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Worked with the nonprofit involveMINT to enhance their communication system's efficiency.
